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The web was built on clicks
The AI era is built on intent

Built around conversation
Designed for understanding

Camino transforms conversations into actionable signals and commercial intelligence - powering a new generation of digital experiences.

The Camino flywheel

Every conversation makes the next one worth more

More conversations sharpen understanding. Sharper understanding produces better signals. Better signals create value for people, publishers and advertisers, and that value brings more apps, partners and users into the loop.

The Camino flywheelA continuous loop around the Camino Engine: conversations across Camino Apps and partner publishers become understanding in a real-time intent graph, which produces signals for bidstream and audiences, which create value through better experiences, yield and revenue, which funds scale: new apps, more partners and more users, leading to more conversations.CAMINO ENGINE01 CONVERSATIONAPPS / PUBLISHERS / PEOPLE02 UNDERSTANDINGINTENT GRAPH / REAL TIME03 SIGNALSBIDSTREAM / AUDIENCES04 VALUEEXPERIENCE / YIELD / REVENUE05 SCALENEW APPS / PARTNERS / USERSThe Camino flywheelA continuous loop around the Camino Engine: conversations across Camino Apps and partner publishers become understanding in a real-time intent graph, which produces signals for bidstream and audiences, which create value through better experiences, yield and revenue, which funds scale: new apps, more partners and more users, leading to more conversations.CAMINO ENGINE010203040501 CONVERSATIONAPPS / PUBLISHERS / PEOPLE02 UNDERSTANDINGINTENT GRAPH / REAL TIME03 SIGNALSBIDSTREAM / AUDIENCES04 VALUEEXPERIENCE / YIELD / REVENUE05 SCALENEW APPS / PARTNERS / USERS

Clicks tell you what someone did
Conversations tell you what they want

For decades the web has run on pages, clicks and cookies: signals that guess at intent after the fact. When people talk to AI, they say it directly: the question, the problem, the preference, the next step. Camino's engine captures that expressed intent, with consent, and turns it into understanding.

The Engine in brief

How the Camino Engine works

  1. 01Capture

    Conversations, reading behavior and content become one common signal.

  2. 02Model

    A persistent intent graph per person, refreshed continuously, not in nightly batches.

  3. 03Activate

    Served in milliseconds, inside a conversation, a page or a bid request.

  4. 04Learn

    Every outcome feeds back, so the engine gets sharper the more it's used.

Learn feeds every outcome back into Capture. The loop never stops.

Read more about how it works →

Camino at scale

20M+
Registered users
1.5B+
Interactions
500M+
Unique data points

Across Camino's own apps and partner publishers.

Want to talk about Camino Apps or Camino for Publishers?

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